Technical developments in the IT sector have led to a fundamental reorientation of media and publishing. New media and changed information habits such as online magazines, e-Books and talking books are changing the markets. Advertising revenues are stagnating and sales revenues and advertisement volumes are sinking. Success quotas for market launches are declining. The affected media companies are forced to rethink their business processes and introduce new processes and technologies in order to meet the requirements of the 21st century. Nobody can afford to miss out on connecting to new technologies and development. This is no material for a new and thrilling book or a murder mystery series but rather the challenges that must be mastered by the media sector.

The publishing sector produces huge amounts of information, so-called content, every year. Various types of content are thereby produced and stored - digital pictures, video and audio files, magazine articles (in printed and on-line form) and supplementary materials such as advertising documentation, graphics and contracts. It is a difficult task to efficiently structure and administrate this digital data inventory throughout the whole company and to publish it via various channels.

COI-BusinessFlow offers you the ideal functionalities for this. Various content types can be compiled company-wide and centrally administered through interlinking via different systems. The approval procedures of your company can be optimized through digital mapping. Emerging or existing documents can be compiled, made available and archived even during the process. This forms the basis for creating a company-wide Information Lifecycle Management system.