Companies from all sectors are today up against pressure of competition to a greater extend. This pressure exists not only in regional or national settings, but is also intensified by increasing globalization. Market integration means that unique selling points are difficult to attain in the meantime and are adapted to faster by the competition. For companies, this means that they must make themselves different to competitors through special characteristics. This relates to the sales employees themselves and to the entire sales process.

The more competent and coordinated the individual sales employee's response to the customer's requirements and provision of solutions, the stronger the link between the customer and the company becomes. The employee is only able to do this, if all of the information necessary for consultation is available quickly and easily. CRM systems such as SAP and Siebel have already taken on these aspects. These systems already offer companies the possibilities of addressing the target group in a clearly more detailed and targeted way and more comprehensive support for existing customers.

CRM systems focus exclusively on the field of evaluation and compilation of figures such as turnover, forecast and number of units sold as well as administration of customer master data. However, the complete documentation for a case or for a customer cannot be mapped with these systems.

COI GmbH offers comprehensive solutions for the optimization and support of your existing CRM systems and processes in your sales division. They range from archiving of CRM system data to comprehensive mapping of all customer documents in the form of customer file administration. By connecting to COI-BusinessFlow, all documentation relating to the customer can be managed in a simple and compact way.

In addition, our solutions offer the possibility of providing more detailed information within the framework of extranet environments in order to increase proactive customer information. With the help of our solutions, you will be in a position to map sales processes such as tender/inquiry processes both department-wide and system-wide. This clearly reduces, for example, the time for submission of an individual tender in specialized machine engineering in the course of which not only commercial inspection but also a comprehensive technical feasibility is carried out.